{"id":1808,"date":"2022-02-18T22:04:54","date_gmt":"2022-02-18T18:04:54","guid":{"rendered":"https:\/\/boomdigital.org\/?p=1808"},"modified":"2022-02-18T22:06:15","modified_gmt":"2022-02-18T18:06:15","slug":"instagramda-reklam-yerlesdirmek","status":"publish","type":"post","link":"https:\/\/boomdigital.org\/az\/instagramda-reklam-yerlesdirmek\/","title":{"rendered":"Instagram-da Reklam Yerl\u0259\u015fdir\u0259rk\u0259n N\u0259l\u0259r\u0259 Diqq\u0259t Etm\u0259k Laz\u0131md\u0131r?"},"content":{"rendered":"\n<p>Bu g\u00fcn \u0259n populyar sosial media platformalar\u0131ndan biri olan Instagram-\u0131n milyonlarla istifad\u0259\u00e7isi var. Bu say, b\u00f6y\u00fck marketinq \u015firk\u0259tl\u0259rinin v\u0259 brendl\u0259rin Instagram platformas\u0131nda reklam yerl\u0259\u015fdirm\u0259sin\u0259 s\u0259b\u0259b olur. T\u0259bii ki, bu platformada t\u0259kc\u0259 b\u00f6y\u00fck brendl\u0259r reklam vermir, el\u0259c\u0259d\u0259, reklam verm\u0259k ist\u0259y\u0259n ki\u00e7ik sahibkarlar v\u0259 dig\u0259r istifad\u0259\u00e7il\u0259r d\u0259 b\u00f6y\u00fck auditoriyaya \u00e7atmaq \u00fc\u00e7\u00fcn Instagram-a \u00fcst\u00fcnl\u00fck verirl\u0259r. B\u0259s Instagram-da reklam verm\u0259zd\u0259n \u0259vv\u0259l n\u0259l\u0259r\u0259 diqq\u0259t edilm\u0259lidir? Bu yaz\u0131m\u0131zda siz Instagram-da reklam ed\u0259rk\u0259n n\u0259l\u0259r\u0259 diqq\u0259t etm\u0259li oldu\u011funuz haqq\u0131nda \u0259trafl\u0131 m\u0259lumat \u0259ld\u0259 ed\u0259c\u0259k v\u0259 bu m\u0259lumatlar say\u0259sind\u0259 siz reklamlar\u0131n\u0131z\u0131 daha geni\u015f auditoriyaya \u00e7atd\u0131ra bil\u0259c\u0259ksiniz. <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/boomdigital.org\/wp-content\/uploads\/2022\/02\/Nov1-Instagram_Ads_for_Beginners-Feature-lv-1024x683.jpg\" alt=\"\" class=\"wp-image-1356\" srcset=\"https:\/\/boomdigital.org\/wp-content\/uploads\/2022\/02\/Nov1-Instagram_Ads_for_Beginners-Feature-lv-1024x683.jpg 1024w, https:\/\/boomdigital.org\/wp-content\/uploads\/2022\/02\/Nov1-Instagram_Ads_for_Beginners-Feature-lv-300x200.jpg 300w, https:\/\/boomdigital.org\/wp-content\/uploads\/2022\/02\/Nov1-Instagram_Ads_for_Beginners-Feature-lv-768x512.jpg 768w, https:\/\/boomdigital.org\/wp-content\/uploads\/2022\/02\/Nov1-Instagram_Ads_for_Beginners-Feature-lv.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-instagram-da-nec\u0259-reklam-verm\u0259k-lazimdir\">Instagram-da Nec\u0259 Reklam Verm\u0259k Laz\u0131md\u0131r?<\/h3>\n\n\n\n<p>Instagram-da reklam ver\u0259rk\u0259n, b\u0259zi parametrl\u0259rinizi diqq\u0259tl\u0259 t\u0259nziml\u0259m\u0259lisiniz. Bundan \u0259lav\u0259, h\u0259d\u0259f auditoriyan\u0131za uy\u011fun reklam modelini v\u0259 m\u0259zmunu d\u00fczg\u00fcn se\u00e7m\u0259lisiniz. Reklamda d\u00fczg\u00fcn add\u0131mlar atmaq v\u0259 reklamlar\u0131n\u0131z\u0131 yax\u015f\u0131 redakt\u0259 etm\u0259k siz\u0259 bir \u00e7ox \u00fcst\u00fcnl\u00fckl\u0259r ver\u0259c\u0259k v\u0259 qazanc\u0131n\u0131z\u0131 art\u0131racaqd\u0131r. Reklamlar\u0131n\u0131z\u0131n performans\u0131n\u0131 yax\u015f\u0131la\u015fd\u0131rmaq v\u0259 reklam b\u00fcdc\u0259nizi daha yax\u015f\u0131 idar\u0259 etm\u0259k bu \u00fcst\u00fcnl\u00fckl\u0259rd\u0259n b\u0259zil\u0259ridir. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"1-dogru-reklam-modelinin-secilm\u0259si\">1. Do\u011fru reklam modelinin se\u00e7ilm\u0259si <\/h4>\n\n\n\n<p>Instagram-da reklam ver\u0259rk\u0259n d\u00fczg\u00fcn reklam modelinin se\u00e7ilm\u0259si \u00e7ox vacibdir. Reklam kampaniyan\u0131z\u0131 yaratma m\u0259rh\u0259l\u0259sind\u0259 prioritet olaraq hans\u0131 reklam modelind\u0259n istifad\u0259 ed\u0259c\u0259yinizi m\u00fc\u0259yy\u0259nl\u0259\u015fdirm\u0259lisiniz. Reklamlar\u0131n\u0131zdan \u0259ld\u0259 ed\u0259c\u0259yiniz t\u0259krar emal \u00fc\u00e7\u00fcn d\u00fczg\u00fcn modeli se\u00e7m\u0259lisiniz. Instagram-da reklam ver\u0259rk\u0259n m\u00fc\u0259yy\u0259n etm\u0259li oldu\u011funuz reklam modell\u0259ri bunlard\u0131r:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Brend m\u0259lumatl\u0131l\u0131\u011f\u0131<\/li><li>Giri\u015f<\/li><li>Trafik<\/li><li>Proqram y\u00fckl\u0259m\u0259 <\/li><li>Qar\u015f\u0131l\u0131ql\u0131 \u0259laq\u0259<\/li><li>Video bax\u0131\u015flar\u0131<\/li><li>Potensial m\u00fc\u015ft\u0259ri \u0259ld\u0259 etm\u0259<\/li><li>T\u0259krar emal<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"536\" src=\"https:\/\/boomdigital.org\/wp-content\/uploads\/2022\/01\/instagram-app-on-mobile-1024x536.jpeg\" alt=\"instagramda sponsorlu reklam\" class=\"wp-image-1346\" srcset=\"https:\/\/boomdigital.org\/wp-content\/uploads\/2022\/01\/instagram-app-on-mobile-1024x536.jpeg 1024w, https:\/\/boomdigital.org\/wp-content\/uploads\/2022\/01\/instagram-app-on-mobile-300x157.jpeg 300w, https:\/\/boomdigital.org\/wp-content\/uploads\/2022\/01\/instagram-app-on-mobile-768x402.jpeg 768w, https:\/\/boomdigital.org\/wp-content\/uploads\/2022\/01\/instagram-app-on-mobile.jpeg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>D\u00fczg\u00fcn reklam modelinin se\u00e7ilm\u0259si reklamlar\u0131n\u0131z\u0131n performans\u0131n\u0131 da art\u0131racaqd\u0131r. Bu s\u0259b\u0259bd\u0259n reklam kampaniyas\u0131 yaradark\u0259n ilk n\u00f6vb\u0259d\u0259 reklam kampaniyan\u0131z\u0131n m\u0259qs\u0259dini d\u0259qiq m\u00fc\u0259yy\u0259n etm\u0259li v\u0259 reklamlar\u0131n\u0131z\u0131 bu \u015f\u0259kild\u0259 haz\u0131rlama\u011f\u0131n\u0131z vacibdir. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-2-h\u0259d\u0259f-auditoriya-yaratmaq\">2. H\u0259d\u0259f auditoriya yaratmaq<\/h3>\n\n\n\n<p>Instagram-da reklam ver\u0259rk\u0259n diqq\u0259t etm\u0259niz laz\u0131m olan \u0259n vacib m\u0259s\u0259l\u0259l\u0259rd\u0259n biri h\u0259d\u0259f auditoriya yaratmaqd\u0131r. D\u00fczg\u00fcn h\u0259d\u0259fl\u0259m\u0259 etm\u0259dikd\u0259, reklamlar\u0131n\u0131zdan ist\u0259diyiniz performans\u0131 \u0259ld\u0259 etm\u0259yiniz m\u00fcmk\u00fcn olmayacaqd\u0131r. Bu s\u0259b\u0259bd\u0259n h\u0259d\u0259fl\u0259m\u0259 \u00fcz\u0259rind\u0259 i\u015fl\u0259m\u0259k v\u0259 Facebook Reklam Menecerind\u0259 h\u0259d\u0259fl\u0259m\u0259 parametrl\u0259rini s\u0131naqdan ke\u00e7irm\u0259k vacibdir. Yadda saxlanm\u0131\u015f auditoriya, f\u0259rdi auditoriya v\u0259 ox\u015far auditoriya kimi m\u00fcxt\u0259lif parametrl\u0259ri yoxlayaraq v\u0259 s\u0131naqdan ke\u00e7ir\u0259r\u0259k reklamlar\u0131n\u0131z\u0131 d\u00fczg\u00fcn insanlara g\u00f6st\u0259r\u0259 bil\u0259rsiniz. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-3-\u0259n-c\u0259lbedici-s\u0259kill\u0259rd\u0259n-istifad\u0259-edin\">3. \u018fn c\u0259lbedici \u015f\u0259kill\u0259rd\u0259n istifad\u0259 edin<\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"772\" height=\"370\" src=\"https:\/\/boomdigital.org\/wp-content\/uploads\/2022\/02\/e-ticaret-sosyal-medya-pazarlama-gorsel-cozunurluk-f382de.webp\" alt=\"\" class=\"wp-image-1642\" srcset=\"https:\/\/boomdigital.org\/wp-content\/uploads\/2022\/02\/e-ticaret-sosyal-medya-pazarlama-gorsel-cozunurluk-f382de.webp 772w, https:\/\/boomdigital.org\/wp-content\/uploads\/2022\/02\/e-ticaret-sosyal-medya-pazarlama-gorsel-cozunurluk-f382de-300x144.webp 300w, https:\/\/boomdigital.org\/wp-content\/uploads\/2022\/02\/e-ticaret-sosyal-medya-pazarlama-gorsel-cozunurluk-f382de-768x368.webp 768w\" sizes=\"auto, (max-width: 772px) 100vw, 772px\" \/><\/figure>\n\n\n\n<p>Reklamlar\u0131n\u0131z\u0131n diqq\u0259ti c\u0259lb etm\u0259si v\u0259 n\u0259tic\u0259 \u0259ld\u0259 etm\u0259si \u00fc\u00e7\u00fcn \u0259n maraql\u0131 vizuallardan istifad\u0259 etm\u0259y\u0259 diqq\u0259t etm\u0259lisiniz. A\u011f fonda m\u0259shul t\u0259svirind\u0259n istifad\u0259 reklamlar\u0131n\u0131zda g\u00f6zl\u0259diyiniz n\u0259tic\u0259ni almaya bil\u0259r. Instagram tamamil\u0259 vizuallara \u0259saslanan bir platforma oldu\u011fundan, vizual se\u00e7iml\u0259riniz\u0259 diqq\u0259t yetirm\u0259siniz. Foto\u015f\u0259kill\u0259rd\u0259n \u0259lav\u0259 olaraq, reklamlar\u0131n\u0131za maraql\u0131 videolar\u0131n daxil edilm\u0259si d\u0259 reklamlar\u0131n\u0131z\u0131n t\u0259sirini art\u0131racaqd\u0131r. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-4-duzgun-s\u0259kil-olcul\u0259rind\u0259n-istifad\u0259-edin\">4. D\u00fczg\u00fcn \u015f\u0259kil \u00f6l\u00e7\u00fcl\u0259rind\u0259n istifad\u0259 edin<\/h3>\n\n\n\n<p>Instagram-da reklam ver\u0259rk\u0259n c\u0259lbedici \u015f\u0259kill\u0259rd\u0259n istifad\u0259 etm\u0259kl\u0259 yana\u015f\u0131, d\u00fczg\u00fcn \u015f\u0259kil v\u0259 video \u00f6l\u00e7\u00fcl\u0259rind\u0259n istifad\u0259 etm\u0259k vacibdir. Instagram qaydalar\u0131na uy\u011fun \u015f\u0259kil \u00f6l\u00e7\u00fcl\u0259rind\u0259n istifad\u0259 etm\u0259kl\u0259 yana\u015f\u0131, istifad\u0259 etdiyiniz reklam modelind\u0259n as\u0131l\u0131 olaraq m\u00fcxt\u0259lif \u00f6l\u00e7\u00fcl\u0259rd\u0259n olan \u015f\u0259kill\u0259rd\u0259n d\u0259 istifad\u0259 etm\u0259lisiniz. Instagram xronometraj\u0131nda \u0259n \u00e7ox istifad\u0259 edil\u0259n \u00f6l\u00e7\u00fc 1:1 aspekt nisb\u0259tidir, h\u0259m\u00e7inin bu \u00f6l\u00e7\u00fc kvadrat kimi d\u0259 tan\u0131n\u0131r. Reklam m\u0259zmununda 4:5 nisb\u0259tind\u0259 olan \u015f\u0259kill\u0259r\u0259 d\u0259 \u00fcst\u00fcnl\u00fck veril\u0259 bil\u0259r, \u00e7\u00fcnki onlar xronometrd\u0259 ekran\u0131n b\u00f6y\u00fck bir hiss\u0259sini tutur.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/boomdigital.org\/wp-content\/uploads\/2022\/02\/instagram-sponsored-hed-2015-1024x576.png\" alt=\"\" class=\"wp-image-1811\" srcset=\"https:\/\/boomdigital.org\/wp-content\/uploads\/2022\/02\/instagram-sponsored-hed-2015-1024x576.png 1024w, https:\/\/boomdigital.org\/wp-content\/uploads\/2022\/02\/instagram-sponsored-hed-2015-300x169.png 300w, https:\/\/boomdigital.org\/wp-content\/uploads\/2022\/02\/instagram-sponsored-hed-2015-768x432.png 768w, https:\/\/boomdigital.org\/wp-content\/uploads\/2022\/02\/instagram-sponsored-hed-2015.png 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-5-budc\u0259nizi-duzgun-t\u0259yin-edin\">5. B\u00fcdc\u0259nizi d\u00fczg\u00fcn t\u0259yin edin<\/h3>\n\n\n\n<p>Instagram-da reklam yerl\u0259\u015fdirm\u0259y\u0259 yeni ba\u015flay\u0131rs\u0131n\u0131zsa, x\u00fcsusi olaraq b\u00fcdc\u0259nizi d\u00fczg\u00fcn t\u0259yin etm\u0259nizd\u0259 diqq\u0259tli olmaq vacibdir. \u0130lk n\u00f6vb\u0259d\u0259, sizin \u00fc\u00e7\u00fcn \u0259n t\u0259sirli reklam modelini v\u0259 m\u0259zmun format\u0131n\u0131 tapmaq \u00fc\u00e7\u00fcn bir ne\u00e7\u0259 f\u0259rqli test etm\u0259lisiniz. Bu, bir ne\u00e7\u0259 h\u0259ft\u0259 \u00e7\u0259k\u0259 bil\u0259c\u0259k bir i\u015f oldu\u011fundan, siz reklam b\u00fcdc\u0259nizi b\u00f6lm\u0259li v\u0259 m\u00fcxt\u0259lif kampaniyalar \u00fczr\u0259 testl\u0259r ke\u00e7irm\u0259lisiniz. <\/p>\n\n\n\n<p>B\u00fcdc\u0259 parametrl\u0259rinizi haz\u0131rlayark\u0259n, g\u00fcnd\u0259lik x\u0259rcl\u0259y\u0259c\u0259yiniz m\u0259bl\u0259\u011fi qeyd ed\u0259 bil\u0259rsiniz v\u0259 ya reklam kampaniyas\u0131 \u00fc\u00e7\u00fcn m\u00fc\u0259yy\u0259n bir m\u00fcdd\u0259t se\u00e7ib bu m\u00fcdd\u0259t \u0259rzind\u0259 istifad\u0259 olunacaq \u00fcmumi b\u00fcdc\u0259ni daxil ed\u0259 bil\u0259rsiniz. G\u00fcnd\u0259lik reklam b\u00fcdc\u0259sin\u0259 girdiyiniz zaman reklam kampaniyalar\u0131n\u0131z\u0131 yax\u0131ndan izl\u0259m\u0259lisiniz. Reklam yax\u015f\u0131 i\u015fl\u0259m\u0259dikd\u0259, reklam\u0131 dayand\u0131rmal\u0131 v\u0259 ya kampaniyan\u0131n sonunda reklam\u0131 dayand\u0131rmal\u0131s\u0131n\u0131z. \u018fks halda siz reklam\u0131 dayand\u0131rmad\u0131\u011f\u0131n\u0131z m\u00fcdd\u0259tc\u0259 reklam g\u00f6r\u00fcnm\u0259y\u0259 davam ed\u0259c\u0259k v\u0259 b\u00fcdc\u0259nizi x\u0259rcl\u0259y\u0259kdir. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bu g\u00fcn \u0259n populyar sosial media platformalar\u0131ndan biri olan Instagram-\u0131n milyonlarla istifad\u0259\u00e7isi var. Bu say, b\u00f6y\u00fck marketinq \u015firk\u0259tl\u0259rinin v\u0259 brendl\u0259rin Instagram platformas\u0131nda&#8230;<\/p>\n","protected":false},"author":2,"featured_media":1809,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[209],"tags":[267,268,266,259,257,258,264,265,260,261,262],"class_list":["post-1808","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketinq","tag-instagram-reklam-qaydalari","tag-instagram-reklam-qaydalari-2","tag-instagram-reklam-qiymetleri","tag-instagram-reklam-qiymtlri","tag-instagram-reklamlari","tag-instagram-reklamlari-2","tag-instagramda-nece-reklam-verilir","tag-instagramda-nec-reklam-verilir","tag-instagramda-reklam","tag-instagramda-sponsorlu-reklam","tag-instagramdan-reklam-vermek"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v17.9 (Yoast SEO v17.9) - 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